Recently, I spoke at the AAO conference on Practice Profitability in Denver, along with Landy Chase, MBA, CSP**. We discussed four strategies for improving orthodontists’ bottom line, described in detail below.
Focus on the Front
Doctors typically have no idea what kind of job their front desk is doing with prospective new patient calls. Unfortunately, what the doctor doesn’t know is costing them!
Gaidge*, a superb data analytics and benchmarking service for orthodontists, serving 445 practices nationwide, tracks vital practice statistics including…
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