Surging inflation and the recent stock market decline have made patients more cautious with their spending. While patients are willing to pay more for what they value, you must demonstrate their need for treatment to them, prove your competitive advantage, and offer flexible payment options to close the deal. Here’s what we recommend.

The U.S. Labor Department reported that consumer prices rose 7.9% for the 12 months ending February 28, 2022, the biggest jump in 40 years! More importantly, prices for highly visible items climbed even faster, with rents up 25%, gas prices jumping 38%, and used car prices skyrocketing...