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How To Develop An Effective Google AdWords Campaign For Your Practice

If you’re constantly struggling to get your practice’s website on the first page of Google search results, consider a Google AdWords campaign. Below, we discuss how to create and launch your ad to gain the maximum number of new patients for your practice. 

In Google AdWords, advertisers bid on certain keywords and key phrases so their clickable ads will appear next to the Google search results. The more popular a term is, the more it costs. You pay every time someone clicks on your ad, so it’s referred to as “pay per click.”

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