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How To Develop An Effective Google AdWords Campaign For Your Practice

If you’re constantly struggling to get your practice’s website on the first page of Google search results, consider a Google AdWords campaign. Below, we discuss how to create and launch your ad to gain the maximum number of new patients for your practice. 

In Google AdWords, advertisers bid on certain keywords and key phrases so their clickable ads will appear next to the Google search results. The more popular a term is, the more it costs. You pay every time someone clicks on your ad, so it’s referred to as “pay per click.”

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The McGill Advisory is designed to provide accurate and authoritative information with regard to the subject matter covered. It is sold with the understanding that the publisher is not engaged in rendering legal, accounting, or other professional services. If legal or accounting advice or other expert assistance is required, the services of a competent professional should be sought.

Copyright 2018 John K. McGill & Company, Inc. All Rights Reserved.